Arriving for Fall-Winter 2025, the Samsøe Samsøe x Schott NYC collaboration arrives with a focused vision. Four shearling pieces – jackets and vests for women and men – represent the fusion of Danish minimalism and American heritage.
Schott NYC has spent over a century perfecting leather outerwear. The brand created the first motorcycle jacket and remains devoted to quality craftsmanship. Samsøe Samsøe brings a different perspective, grounded in Scandinavian design principles. The Danish label creates wardrobe essentials that work across different contexts and cities.
This capsule reinterprets Schott’s signature shearling jacket and vest through a contemporary lens. The limited-edition pieces are designed to be versatile rather than to follow seasonal trends. You can wear them everywhere from New York to Copenhagen, which speaks to their intended purpose.
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The campaign visuals show how the brands want you to see these pieces. Photographer Vitali Gelwich, who has worked with Samsøe Samsøe for years, shot models Greta Hofer and Khadim Sock wearing the collection in Paris. The location matters less than the presence of two unexpected guests.
Owls appear throughout the campaign images. They perch on the models’ shoulders and arms, creating moments of anticipation. Their symbolism runs deeper than mere visual interest. These birds embody patience and precision, qualities reflected in the garments’ meticulous construction. Given the limited nature of this release, the owls also represent an emphasis on quality over quantity.
The owls introduce another layer to consider. While these pieces suit urban life, they also transition well to moments outside the city. Fall and winter often call for reconnecting with nature, whether for a day trip or a weekend getaway. The campaign models represent daily city life, but the owls encourage looking beyond that routine toward something wilder.
To mark the capsule launch, Samsøe Samsøe organized a special Søciety trip. The brand took guests to Kin House in the English countryside for a two-day experience. Karmen Tsang collaborated on the event, which included owl-flying activities and foraging—a direct reflection of the campaign concept.
The design details reveal thoughtful consideration. High collars protect against the wind. Sealed seams serve functional and aesthetic purposes, creating visual coherence throughout the garments. The textures play with contrast, with rougher surfaces on the outside and soft shearling on the inside of the jackets and vests.
“We are very happy to collaborate with Schott NYC for this exclusive capsule collection. By combining their craftsmanship with our vision of contemporary yet timeless silhouettes, we believe we have created true classics. While designing the cuts and details, we considered the contexts in which these pieces would be worn. The high collar protects from the wind, and the sealed seams add a functional and aesthetic dimension that harmonizes the entire design. We chose to play with contrasting textures, giving the jackets and vests a rougher exterior and soft shearling interior,” said Marly Roosen, womenswear director at Samsøe Samsøe.
The partnership makes sense when you consider what both brands value. Schott NYC built its reputation on durability and expert construction. Samsøe Samsøe has gained recognition for clean lines and timeless silhouettes. The shearling pieces reflect both sensibilities.
Dan Margules, Marketing Director at Schott NYC, explained the connection: “At Schott NYC, we are extremely proud to partner with Samsøe Samsøe for this unique collaboration. Their contemporary vision and expanding creative energy resonate perfectly with our century-old heritage. Together, we designed four iconic shearling pieces that combine the quality and craftsmanship of Schott NYC with the Scandinavian elegance and timeless minimalism of Samsøe Samsøe.” The result is a capsule that is both authentic and modern, highlighted by a poetic campaign in which the owl, a symbol of strength and wisdom, becomes the emblem. This collaboration represents the meeting of two universes that complement and elevate each other.”
The Fall-Winter 2025 release allows these pieces to be worn immediately. Shearling can handle cold weather while maintaining a refined appearance. Due to limited production, you must act quickly if you want one of these pieces.
What distinguishes this capsule from other collaborations is its clarity of purpose. Both brands know their strengths. They applied that knowledge to create four pieces designed to last years rather than months. The campaign, with its owl imagery, reinforces this approach: watch carefully, move deliberately, and value precision.
