This Maison Kitsuné Spring-Summer 2026 collection marks Abigail Smiley-Smith’s debut as Creative director, bringing a renewed sense of purpose to the Franco-Japanese brand. Presented under the title “Voyage Vestiaire,” the collection captures the curiosity of a Japanese traveler rediscovering Paris, translating that dual gaze into a wardrobe that feels both refined and practical.
Smiley-Smith’s arrival follows a three-year period without an official design lead, and her touch is immediately evident. After spending over twenty years at Calvin Klein, Chloé, Victoria Beckham, and Stella McCartney, she brings a sense of quiet confidence rather than disruption. The result is a collection that is simple yet enriched by texture and detail.
The menswear collection revisits Parisian prep codes with technical fabrics and precise tailoring, while the womenswear collection reflects an urban ease that transitions seamlessly from day to evening. Familiar pieces, such as the trench coat, chore jacket, and coach jacket, reappear and are subtly reinterpreted through a utilitarian lens inspired by traditional hunting and fishing garments. Every item feels built for real life yet carries the polish that defines Maison Kitsuné.
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Materials are essential to the new direction. From crinkled poplin to airy seersucker and light cotton blends from Japan, the fabrics add depth and movement without excess. The color palette recalls the warmth of a Paris afternoon with its earthy neutrals, gentle greens, and soft pinks, which are punctuated by delicate prints referencing Art Deco motifs and the city’s cultural heritage.
At the heart of the Maison Kitsuné Spring-Summer 2026 collection lies a capsule named “Savoir-Faire.” This capsule showcases the brand’s dedication to craftsmanship with six exclusive pieces, including a hand-crocheted shirt, a silk jersey dress with built-in jewelry details, and a premium leather jacket. Each garment has a label describing its artisanal techniques, creating a tangible link between heritage and innovation.
Maison Kitsuné’s independent spirit continues to shape its growth. The brand remains privately owned, balancing its cult appeal with ambitions for a mature, international clientele. Ninety percent of its revenue now comes from fashion, and its cafés and lifestyle ventures extend its cultural reach. The recently opened Desa Kitsuné in Bali, which combines retail, hospitality, and entertainment, reflects this expansion while preserving the original Paris–Tokyo dialogue of the brand.
For Smiley-Smith, the goal is clear: refinement without rigidity. “I wanted to express a Paris that is constantly reinvented through the eyes of an outsider – one who is both curious and respectful,” she explained. Her approach distills the label’s codes to their essence, allowing room for evolution rather than reinvention.
With “Voyage Vestiaire,” Maison Kitsuné signals a confident new phase. While the collection may appear effortless, its precision and craftsmanship reveal a deeper maturity that appeals to those who prefer quiet elegance to spectacle.
