Brain Dead and adidas Originals have reunited to put a unique spin on the iconic Stan Smith sneaker, offering four distinct colorways that seamlessly blend the essence of both brands. The Los Angeles-based brand, known for its disruptive approach to fashion and art, has injected its signature style into the timeless tennis shoe.
A true icon in the world of footwear, the Stan Smith has transcended its tennis roots to become a staple in popular culture. With its clean lines and minimalist design, the shoe has been a canvas for countless collaborations and reinterpretations over the years. Brain Dead’s take on the classic silhouette is no exception, masterfully incorporating subtle yet impactful design elements that elevate the shoe to new heights.
One of the most notable changes to the Brain Dead x adidas Originals Stan Smith is the choice of chunky, contrasting laces that add a bold and contemporary touch to the otherwise understated sneaker. The perforated uppers feature Brain Dead’s signature “logo head,” a nod to the brand’s unconventional and thought-provoking aesthetic. The raw, furry fabric back padding provides a striking contrast to the smooth leather upper, further emphasizing the unique character of this collaboration.
Available in four enticing colorways – Cream, Dark Green, Light Blue and Pink – the Brain Dead Stan Smith caters to a wide range of personal styles and preferences. Each colorway showcases the collaboration‘s ability to balance the legacy of the Stan Smith with the avant-garde approach of the Brain Dead, resulting in a sneaker that feels both familiar and refreshingly new.
To celebrate the launch of this highly anticipated collaboration, Brain Dead has partnered with artist Ryan Decker to create a captivating campaign. Inspired by the whimsical world of animation, the campaign features a surreal tennis match where flying racquets and odd object assemblages take center stage on the court.
The Brain Dead x adidas Originals Stan Smith drops in limited quantities on September 7th. Fans of both brands can secure a pair through the CONFIRMED app, selected adidas stores, selected retailers and wearebraindead.com.
©Photo: adidas
