Kendall Jenner, fashion’s reigning IT girl, takes center stage in Calvin Klein‘s new Fall 2024 campaign, lending her signature allure to the brand’s new womenswear collection.
Photographed by Mert Alas and styled by Emmanuelle Alt, the campaign captures Kendall in a series of striking images that combine Calvin Klein’s timeless minimalism with an edgy, modern sensibility.
Set against a windswept beach, Kendall effortlessly embodies the essence of Calvin Klein’s Fall 2024 collection. Smooth leather is juxtaposed with delicate lace, while structured outerwear makes a bold statement when worn as a complete look. In a bold twist, underwear is paired with sharp tailoring, creating an intriguing interplay of the classic and the unexpected.
“I’ve been a part of the Calvin Klein family for nearly a decade, but I still get so excited to work with the team for each campaign,” Kendall said. “This time around, I wore some of Calvin’s most iconic pieces like the slip dress and overcoat, so I was able to tap into that classic sensuality that they are known for.”
Calvin Klein’s Fall 2024 womenswear is designed for dawn to dusk styling, featuring fresh seasonal colorways, transitional layers and new explorations of minimalism. The ’90s attitude is brought to life through the bold fluidity of new soft tailoring and the brand’s iconic slip dresses. The season also introduces Calvin Klein Studio, an elevated expression of the brand’s best essentials, crafted with premium materials, strong tailoring and fashion-forward silhouettes. Throughout the styles, luxurious materials and sharp design details shed new light on these minimalist staples.
