Isabel Marant‘s Fall/Winter 2024 collection channels a spirited “urban gaucho” aesthetic, a bold departure from the quiet minimalism seen elsewhere. Artistic director Kim Bekker describes the collection as “strong” and “empowering,” featuring bold animal prints, fringed jackets, and statement ankle boots designed to turn heads.
Marant, known for her signature bohemian style, infuses the collection with a contemporary twist. Think bold animal prints, fringed jackets, and statement ankle boots designed to turn heads. Kim Bekker emphasizes this direction: “The girl is very strong. It’s about female empowerment, and to give it a bit of a twist, we added some reds in there.”
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The collection prioritizes wearability alongside its undeniable luxury. Think cable-knit sweaters, bonded leopard-print jackets, and olive cargo pants – all crafted from high-quality materials. Bekker highlights this focus: “There’s a lot of leather, but at the same time, even though it’s quite luxurious, it’s also very easy and wearable.”
While the collection features fresh elements, it stays true to Isabel Marant’s core aesthetic. Signature details like slouchy silhouettes, layered textures, and statement jewelry remain prominent. Marant herself acknowledges this: “We wanted to go back to the roots of the brand.”
In a fashion landscape often dominated by male voices, Marant’s bold and unapologetic collection serves as a powerful statement. It underscores the importance of amplifying the voices of female designers who bring unique perspectives and experiences to the industry.
Read more: Isabel Marant Fall/Winter 2024 – Paris Fashion Week Men’s
©Photo: Isabel Marant
