Gap’s latest venture, GapStudio, signals a transformation of the iconic American brand. Led by Executive Vice president and Creative director Zac Posen and his New York City-based design team, the line aims to offer an elevated take on wardrobe basics.
Celebrities have already begun to embrace GapStudio’s offerings. Fashion icon Emily Ratajkowski turned heads in the Coated Denim Cropped Moto Jacket, while Hollywood veteran Demi Moore showed off the collection’s versatility at the San Francisco Film Festival Awards. And Alton Mason chose the GapStudio Coated Denim Moto Jacket for the 2024 CFDA/Vogue Fashion Fund Awards Dinner in New York City.
GapStudio’s first collection features versatile pieces that can be worn both day and night. It debuts with a Holiday collection and will expand to Gap‘s retail and online stores in Spring 2025. It’s available now on Gap’s website. Modeled by Lindsey Wixon, the collection is inspired by Gap’s most beloved styles. In Japan, the collection will launch on January 14th, both online and at Gap’s flagship store in Shinjuku.
