Anine Bing, the Danish designer behind the eponymous Los Angeles fashion brand, is teaming up with sportswear giant Reebok for a capsule collection that reimagines classic styles with a modern twist.
The collaboration marks Bing’s continued exploration of athleisure, a trend she’s been successfully navigating for years. “Reebok has been a heritage brand that I have long admired,” Bing said in a press release.
In search of inspiration, Bing and her team traveled to the brand’s headquarters to delve into Reebok’s extensive archives, focusing on iconic shoe styles from the 1980s and 1990s. “I really wanted to reimagine some of their vintage styles and recreate these pieces for the modern woman today,” Bing explained.
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A longtime admirer of Princess Diana’s timeless style, Bing cites the late royal as a key influence on the collection. This isn’t the first time Bing has referenced Princess Diana’s influence. For the launch of Anine Bing Sport in 2021, Bing drew inspiration from paparazzi photos of Diana in oversized sweatshirts, biker shorts and Reebok sneakers. The Reebok x Anine Bing collection stays true to this aesthetic, offering a range of reimagined footwear and apparel that pushes the boundaries of loungewear and sportswear.
The Reebok x Anine Bing capsule reimagines three of Reebok’s most iconic footwear styles: the Freestyle Hi, the Classic Nylon and the Classic Slide. Ranging in price from $150 USD to $250 USD, these shoes offer a fresh take on timeless silhouettes.
With a collegiate prep vibe, classic cuts and vintage washes, the apparel is designed to be worn “a la Bing” – mixed and matched with tailored blazers and denim for a versatile look. Available in a sophisticated palette of black, white, blue, gray and cream, the collection includes an oversized crew sweater ($200 USD), bralette ($80 USD), bike shorts ($90 USD) and bodysuit ($120 USD).
Launching April 9th, the Reebok x Anine Bing collection will be available in unisex and women’s sizes at reebok.com and aninebing.com, as well as select retailers including Bloomingdales and Anine Bing stores worldwide.
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