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Reading: adidas MC87 4D limited-edition bridges timeless appeal with modern technology
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Home » adidas » adidas MC87 4D limited-edition bridges timeless appeal with modern technology

Footwear

adidas MC87 4D limited-edition bridges timeless appeal with modern technology

Last updated: 09/20/23
Julien Roversi
2 years ago
3 Min Read
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adidas MC87 4D limited-edition bridges timeless appeal with modern technology

The harmony between vintage charm and groundbreaking innovation has never been more eloquent. With the unveiling of the adidas MC87 4D, a limited-edition golf shoe, the fusion of yesteryears’ classic aesthetics with today’s technological marvels is undeniably riveting. As the shoe steps into the market on September 21st, it promises to be the new beacon of golfing footwear, deftly melding legacy and the future in a single, intriguing design.

Drawing from the nostalgic allure of the 1980s, the MC87 4D’s upper channels the spirit of the Tiverton – a remarkable model launched by adidas in 1987. The nuances of wing tip styling, brogue stitch intricacies, and distinctive croc texturing synonymous with the Tiverton are reincarnated. However, this rebirth is not merely a replication. The MC87 4D presents these vintage elements with a contemporary twist: water-resistant leather, ensuring durability alongside visual splendor.

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adidas MC87 4D limited-edition bridges timeless appeal with modern technology

But what truly augments the shoe’s charm is its integration of the revolutionary adidas 4D midsole – the first of its kind, meticulously fashioned using light and oxygen. This groundbreaking venture marks the debut of the 4D technology in the realm of golf footwear. Keeping in tune with the imminent golf event in Rome, a specially-designed cobblestone sockliner pays tribute to the city’s historical streets, symbolizing the eternal love affair between sport and culture.

“Over the last 18 months we’ve noticed golfers wanting more vintage designs, and we’re in a unique position where our archives provide some amazing product inspiration as we continue our mission to be the most progressive golf brand in the world,” said Masun Denison, global footwear director, adidas Golf. “We challenged ourselves to combine the timeless aesthetics from the past with the technology of today, and MC87 4D was the perfect result. It’s a very special silhouette, a first for us in golf using the 4D technology, and it will be one that golfers everywhere will be excited about.”

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adidas MC87 4D limited-edition bridges timeless appeal with modern technology

The 4D midsole, a product of in-depth athlete data analytics, boasts of a unique single component design that guarantees optimal energy return. The intricate lattice structure, conceived through Digital Light Synthesis™, is more than just a contemporary visual treat. It promises unparalleled cushioning, responding adeptly to pressures from every conceivable angle. The shoe thus returns energy efficiently while ensuring support where paramount. The MC87 4D further enhances the golfing experience with a rubber spikeless outsole, augmented with lugs for formidable grip, ensuring players remain grounded in their game. And for the aficionados, the shoe offers an optional removable kiltie.

Those eager to own these limited-edition shoes can find it on adidas.com, the adidas app, and at select premium retailers from September 21st.

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Read more: Hackett London Fall/Winter 2023 campaign brings Jenson Button and Matthew Goode together

adidas MC87 4D limited-edition bridges timeless appeal with modern technology
adidas MC87 4D limited-edition bridges timeless appeal with modern technology
adidas MC87 4D limited-edition bridges timeless appeal with modern technology
adidas MC87 4D limited-edition bridges timeless appeal with modern technology
adidas MC87 4D limited-edition bridges timeless appeal with modern technology
adidas MC87 4D limited-edition bridges timeless appeal with modern technology
adidas MC87 4D limited-edition bridges timeless appeal with modern technology
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