Versace’s latest ‘Icon‘ 2023 campaign collection unveils a bold and enduring style, spotlighting Anne Hathaway and Chris Lee. The iconic duo, captured through the lenses of renowned photographers Mert Alas & Marcus Piggott, epitomize the essence of empowered elegance.
The ongoing Icons series delves deep into Versace‘s rich history, offering a refreshed yet timeless perspective on wardrobe staples for today’s confident woman. This installment accentuates the allure of power tailoring, sculpted bustiers, and the iconic Medusa ’95 House hardware, originally introduced in the 1995 collections. Leather Greca Goddess accessories, adorned with the signature House Greca in gold, seamlessly blend the past and present.
Mert & Marcus, with their distinguished style, create portraits that exude grace and simplicity. Anne and Chris, captured in a minimalist studio, radiate an ageless charm that elevates the collection’s appeal. Their distinct personalities breathe life and character into each outfit, making the clothing more than just attire – a statement of power and elegance.
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The Fall/Winter 2023 fashion landscape is marked by a shift towards “quiet luxury,” a move that underscores the value of wearable, enduring pieces. Versace’s Icons aligns with this philosophy, yet stands apart by avoiding adherence to fleeting trends. It champions a narrative of enduring allure, where powerful, elegant, and feminine luxury is not a seasonal whim but a lasting ethos.
Read more: Versace Spring/Summer 2024 – Milan Fashion Week
