Inspired by the sentiment of returning home for the holidays, Versace presents a fabulous road trip for its 2020 festive campaign.
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Models Irina Shayk, Adut Akech, Mika Schneider, Fien Kloos, Evelina Lauren, Louis Baines, Nigerian singer/songwriter Runtown and American football player Biaggio Ali Walsh – who is also the grandson of the late boxer Mohammad Ali appear in advertisements alongside luxury convertibles.
Lensed by photographer Arnaud Lajeunie, the cast appears in enchanting portraits featuring various scenic backdrops. From sunset to a dark evening illuminated by the city lights, Versace’s cast embodies the Italian fashion house’s glamour.
Visiting home for holiday celebrations is one of the greatest joys of this time of year. This campaign captures the anticipation of reuniting with family, friends and loved ones – presenting scenic landscapes that highlight the many different journeys that will be taken this season
Versace states