Paris, the city of lights, becomes the stage for fashion’s latest spectacle as top model Gigi Hadid graces the Self-Portrait Fall/Winter 2023 campaign. This iconic rendezvous between Hadid and the London-based fashion brand plays out amidst the timeless grandeur of Paris, weaving a mesmerizing narrative that combines architectural beauty, classic allure, and cutting-edge fashion.
Gigi Hadid, one of the most recognized faces in the fashion industry, partnered with Self-Portrait team, to bring the brand’s Fall/Winter 2023 collection to life. The campaign unfolds against a backdrop of architectural masterpieces, creating a striking contrast between the city’s inherent old-world charm and Self-Portrait’s vibrant modern designs.
In an exclusive press release, Hadid shared her enthusiasm for the project. “Being able to shoot in Paris is always such a dream“, she said, “It’s one of my favorite cities in the world, filled with so much charm and magic“. The experience was made even more remarkable by the partnership with the Self-Portrait team, whom Hadid lauded as “incredible partners and friends“.
Notable pieces unveiled in the campaign include a flamboyant fuchsia bouclé set featuring a matching crop top, jacket, and mini skirt, alongside a captivating blue sequin midi dress. These selections echo the audacity of the modern woman, juxtaposed against the classic elegance of Parisian architecture.
The choice of Hadid as the face of this collection was a thoughtful one. According to Self-Portrait Founder and Creative director, Han Chong, “Gigi represents everything the modern self-portrait woman stands for – she’s worldly, free spirited, and joyful“. After successful collaborations in New York and London, Chong felt it was fitting to join forces with Hadid in the city synonymous with elegance and romance.
The Fall/Winter 2023 collection offers more than just visually stunning garments. It tells a story of intriguing textiles – crepe, chiffon, knit, velvet, mesh, and lace – each employed to manifest the modern woman’s strength, dynamism, and multifaceted beauty. Bursting with vibrant shades of green, magenta, red, gold, silver, and navy, each piece is a testament to the collection’s mission to reflect the joy, courage, and sophistication of today’s woman.
Read more: threeASFOUR Haute Couture Fall/Winter 2023
