The second collaboration between Converse and pgLang sets the stage alight with its unique blend of classic style and innovative storytelling. This partnership debuted with a new take on the iconic Converse Chuck 70.
The intrigue of this collaboration lies in the minimalist reimagining of the Chuck 70 silhouette. Fans will discover that one variation features navy pinstriping on the left sneaker offset by Irish Cream on the right, while its counterpart flips the color scheme to offer a mirror image with Converse Red highlights.
This second partnership explores the unique vision of pgLang, the brainchild of musical maestro Kendrick Lamar and Dave Free. PgLang transcends traditional boundaries by encompassing a record label, production company and more under its umbrella. Their ethos, centered on crafting stories that transcend the barriers of language to forge genuine connections, is seamlessly woven into the fabric of the collaboration.
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The return of the pgLang for the Converse Chuck 70 is marked not only by the two-tone design, but also by functional touches that speak to the heritage of both brands. Hiking-style eyelets punctuate the upper, while an asymmetrical rubber coating lends an unconventional edge. Looking inside, the insoles and outsoles are dotted with messages and graphics that reflect pgLang’s commitment to transcending language.
The sneakers themselves become storytellers, with a “pgLang for” statement proudly embossed above the iconic Chuck ankle patch, proclaiming a fusion of Converse’s timeless appeal and pgLang’s boundary-pushing creative ethos.
Read more: Converse and A-COLD-WALL* unveil the all-black Chuck 70 Geo Forma