Egypt, its eternal pharaohs and queens seem to be having their moment in the fashion world. Like Rick Owens, Olivier Rousteing turns this season to this ancient world and its obvious and hyper-representative references for his Resort 2023 (Cruise 2023) collection.
“The beauty of Egypt is its maximalism and its minimalism,” he said. Rousteing noted that founder Pierre Balmain referenced Egyptian culture in the 1950s, so this ancient civilization is also part of the brand lore.
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Carla Bruni in Balmain on The Sunday Times Style
© Balmain
