Luxury footwear brand Stuart Weitzman has named acclaimed American actor and television personality Mark Consuelos as its first men’s global ambassador.
Consuelos, widely known from “All My Children,” “Riverdale” and his current co-hosting role alongside wife Kelly Ripa on “Live With Kelly and Mark,” embodies the sophisticated masculinity Stuart Weitzman envisions for its male clientele. The partnership follows the brand’s successful launch of men’s footwear earlier this year.
Kaisy Mae O’Reilly, Senior Vice President and Chief Marketing Officer at Stuart Weitzman, explains the strategic choice: “With our recent launch into men’s, it was important that we chose a brand ambassador who represents a continuation of our brand’s narrative of celebrating modern womanhood. Mark famously adores and supports Kelly, and we believe there is nothing sexier than that. This campaign shines a spotlight on men just like him.”
The black and white campaign, captured through the lens of photographer Ned Rogers, features Consuelos wearing two signature fall boot styles. The Aiden boot features traditional lacing, while the Adam boot showcases a modern take on the classic Chelsea design.
“I am thrilled to be named Stuart Weitzman’s first men’s global ambassador,” said Consuelos. “I’m honored to be thought of as the definition of the Stuart Weitzman man.”
The men’s collection, which debuted in February 2024, spans four distinct categories – Premiere, Club, Resort and Sport – and offers sophisticated options from classic loafers to contemporary sneakers. This expansion builds on Stuart Weitzman‘s celebrated legacy while opening new horizons for masculine elegance.