The stage is set, the lights are on, and the Burberry Fall/Winter 2023 campaign is unveiled. With the breathtaking landscapes of the Isle of Skye and the Giant’s Causeway in Northern Ireland as a backdrop, the British luxury fashion house launches its latest collection under the masterful eye of renowned photographer Tyrone Lebon and the creative directorship of Daniel Lee.
The world-renowned brand, Burberry, continues to charm fashion aficionados with its rich British heritage. This time around, it delves deeper into the wild, rustic allure of the United Kingdom, serving us with visuals that harmoniously blend fashion and nature, subtly reminding us of Burberry’s commitment to the environment.
The campaign, a perfect harmony of sartorial charm and natural splendor, is captured by Tyrone Lebon, a long-time collaborator of Burberry and a dear comrade of Daniel Lee (Lebon, who previously photographed the summer swimwear campaign and Daniel Lee’s debut campaign for Burberry). Known for his impeccable flair for bringing authenticity to his work, Lebon transports us to the mystical landscapes of Scotland and Northern Ireland, making us feel the cool, raw, British breeze on our faces.
Burberry’s Fall/Winter 2023 collection presents an alluring narrative that transcends the borders of fashion, reaching into the heart of British iconography. From timeless trench coats to argyle sweaters, the collection boasts a series of traditional pieces, but not without a modern twist. As part of the new collection, Burberry has ingeniously revitalized its classic tartan with playful duck patterns and the emblematic English rose.
Perhaps most intriguing is the brand’s daring reinvention of its signature Equestrian Knight Design. Burberry introduces a radiant ”knight blue” as a new house color, encapsulating the spirit of the symbolic knight in a brilliantly modern hue.
At the heart of the campaign, you’ll find an impressive roster of models including Angus Hinnegan, Anugraha Natarajan, Ayrton Maberley Dick, Emma-Rose Higgins, Faye Wei Wei, Iris O’Carroll, Jake Hodder, Jean Campbell, Kesewa Aboah, Kit Butler, Leon Miles, Mawena Takpa, Nicci Luijkx, Paduey Luak, Sora Choi, Tunji Obembe and Zhuo Chen. The collective stares confidently into the camera, embodying a natural poise that mirrors the untouched landscapes around them. From humans to cattle, Burberry’s Fall/Winter 2023 campaign captures a unique and bold narrative devoid of the hustle and bustle of urban superstructures.
In the Burberry Fall/Winter 2023 campaign, there is an undeniable celebration of the brand’s roots intertwined with the archetypes of the United Kingdom. This collection isn’t just about fashion; it’s about appreciating the timeless charm of the British Isles. The collection encapsulates a sense of rugged yet elegant British style, paying homage to Burberry’s heritage while saluting British design.
The latest Burberry campaign, with its mix of fashion and the picturesque landscapes of the British Isles, is a testament to Burberry’s commitment to design, quality, and its roots.
Read more: Daniel Lee’s Burberry debut collection graces Vogue Global August 2023
