Just in time for the second season of “Squid Game,” Puma is collaborating with Netflix to release a special collection of apparel, footwear and accessories.
Puma brings the show’s iconic uniforms to life by reimagining the T7 tracksuit worn by the contestants in the upcoming season. Inspired by memorable scenes and characters from Netflix’s most-watched series, the collection also includes limited-edition versions of the Suede and Easy Rider sneakers, each packed with hidden surprises.
The T7 Track Jacket and Pants have been updated with a custom staircase-inspired pattern that hides hidden Puma logos. Reflecting the teal-green uniforms from the show’s deadly competition, the velour tracksuits feature custom hangtags and co-branded chest labels. The unique pattern extends to a matching backpack and cap, both featuring Young-hee, the creepy doll from “Squid Game.” Distressed hoodies and graphic tees highlight elements from both the first and second seasons.
Footwear enthusiasts will appreciate the Easy Rider sneakers, inspired by the show’s viral “red light, green light” game. When scratched, green panels reveal red underneath. A hologram on the heel changes from red to green, and a Young-hee doll hang tag adds the finishing touch. The Squid Game Suede sneaker takes inspiration from the show’s eerie stairwell, with bright colors and zig-zag overlays.
The Puma x Netflix “Squid Game” collection is available now to coincide with the launch of “Squid Game” season 2. Find it at puma.com, Puma flagship stores and select retailers.
