British actor Orlando Bloom has embarked on a new collaboration as Porsche Design’s newest brand ambassador, promoting the brand’s timepieces and eyewear with an emphasis on precision and heritage. “It’s a great honor to represent Porsche Design as brand ambassador. From our first conversation, I was excited about the idea of a partnership,” he said. “The brand has a unique way of translating the unmistakable design and timeless elegance of icons like the Porsche 911 into lifestyle products.”
The partnership kicks off with a campaign highlighting the Chronograph 1, a sleek, all-black iteration of the 1972 timepiece modeled after the Porsche 911’s dashboard. Alongside it, Bloom will showcase the P’8478 sunglasses, a reimagined 1978 design celebrated for its pioneering interchangeable lenses.
Stefan Buescher, CEO of the Porsche Lifestyle Group, emphasized Bloom’s alignment with the brand’s values. “Orlando Bloom is a perfect match for Porsche Design because he truly embodies our lifestyle, as well as our shared values of authenticity, style and a passion for perfection, all of which are reflected in the commitment he’s made to his craft,” he said. “As an acclaimed actor with international appeal and popularity around the world, Orlando will further enhance Porsche Design’s global awareness and positive perception of our brand. We are so proud to have him on our team and look forward to partnering on many inspiring and innovative projects together.”
Bloom follows actor Patrick Dempsey, who collaborated on an eyewear capsule in 2023.
