Ermanno Scervino’s Fall/Winter 2024 campaign showcases the brand’s signature “Sport Couture” theme, brilliantly brought to life by iconic supermodel Claudia Schiffer. The German beauty seamlessly blends athletic-inspired garments with luxurious textures and oversized silhouettes.
Photographed by renowned duo Luigi Murenu & Iango Henzi and styled by Sissy Vian, the campaign captures Schiffer in a series of striking portraits that highlight key pieces from the collection. From a fluid cable-knit cardigan paired with a sleek ribbed tank to a sculptural leather jacket with intricate embellishments, each look celebrates the beauty and precision of Italian craftsmanship.
Schiffer’s undeniable supermodel energy shines through each image as she effortlessly showcases the versatility and sophistication of the collection.
The vision is completed with hair styling by Lorenzo Barcella and make-up by Georgi Sandev.
Read more: Puma’s made-in-Italy collection honors Italian craftsmanship and culture
