adidas Originals and Sporty & Rich have unveiled their latest collaboration featuring the legendary SL72 silhouette. The partnership showcases three different colorways that embody the distinct aesthetic of the Emily Oberg-led brand.
The refreshed SL72 retains its iconic DNA while incorporating contemporary elements. The sneaker features a meticulously crafted nylon upper complemented by premium suede overlays and signature leather stripes. The attention to detail extends to the carefully selected colorway combinations that pay homage to the sporting era of the 1970s.
The adidas Originals SL72 Sporty & Rich is available at sportyandrich.com and through Confirmed, adidas.com, adidas stores and select retailers.
Founded in 2014 by Emily Oberg, Sporty and Rich began as a mood board for life, curating a collection of images from the past and present that represent a life surrounded by beauty. The brand has since expanded into a print magazine that covers design, iconic figures, creativity, and forgotten moments and places. Today, Sporty and Rich offers a thoughtfully designed product line that prioritizes longevity over fleeting trends.