Zegna and Real Madrid, a partnership that seamlessly marries the athletic prowess of one of the world’s most celebrated football clubs with the sartorial elegance of an iconic Italian luxury menswear brand. This alliance, rooted in shared values and an unwavering commitment to excellence, is set to grace the global stage once more in the 2023/2024 season.
The claim, “Every king needs a tailor,” resonates profoundly as Zegna steps into its role as Real Madrid’s Official Luxury Travelwear Partner. The football and basketball first teams, whenever the occasion calls for it, will wear the exclusive Zegna outfits. This collaboration is not a fleeting moment but a testament to the enduring bond forged between two giants, each a master in their respective domains. The unveiling of the new wardrobe on October 2nd marked another chapter in this illustrious partnership, a narrative woven with threads of excellence, innovation, and ethical stance.
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Zegna’s signature Alba Overshirt and Ghiaccio Blouson in Oasi Cashmere, paired with jogger bottoms and crewneck, are not mere articles of clothing but symbols of a legacy. Adorned with the foliage version of Zegna’s brand sign, these pieces echo the silent, yet powerful, testimony of the 232 Road that meanders through Oasi Zegna. A natural sanctuary, Oasi Zegna stands as a beacon of the brand’s enduring commitment to sustainability.
Real Madrid and Zegna, both born in the early stirrings of the twentieth century, are entities that have risen to monumental stature. Their histories, though distinct, are reflections of a shared ethos – the unwavering belief that excellence is carved from the crucible of hard work, and that giving back is not a choice but an imperative. These are not just organizations; they are movements that turn their storied pasts into fuel for future conquests.
“When you know where you are going, you can follow your own path,” a sentiment that encapsulates the journey of Zegna and Real Madrid. As they step into the 2023/2024 season, this mantra is more than words; it is the compass that guides their strides into exciting new terrains.
The entire collection, crafted to measure, marries the rich legacies of both brands with Zegna‘s modern aesthetics and dedication to luxurious craftsmanship. These exclusive pieces are accessible globally in select Zegna boutiques, offering a personalized, made-to-measure experience.
Read more: Mads Mikkelsen appointed as Zegna’s newest global testimonial
